LAUNCHER.SOLUTIONS Partners with Dealertrack to Deliver Lender Access to Largest Dealer-Lender Network

Jacksonville, Fla. -LAUNCHER.SOLUTIONS (Launcher), a technology provider specializing in subprime automotive loan originations, announced today a strategic integration partnership with Dealertrack Technologies. The partnership allows lenders using Launcher’s solution to streamline the process of indirect lending with dealers on Dealertrack’s industry-leading network.

Launcher’s appTRAKER Loan Origination System, uniquely positioned to serve subprime automotive lenders, seamlessly integrates with Dealertrack to provide a conduit for real-time credit and auto loan decisioning.

“Twenty-two thousand dealers use Dealertrack to submit their applications to lenders,” said Nikh Nath, President of Launcher. “By integrating appTRAKER with such a trusted network, we are providing lenders with an increased opportunity to succeed.”

Dealertrack integrates with appTRAKER Loan Origination System to increase efficiencies by reducing errors throughout the entire loan origination process, from application to funding.

“This new integration allows lenders using Launcher’s appTRAKER to receive credit applications from their dealers in real time and return automated decisions – saving time in the F&I office, which everyone knows is a pain point for consumers,” said Cheryl Miller, Vice President of Dealertrack’s Lender Solutions. “In short, this partnership means more deals can be decisioned faster.”

LAUNCHER.SOLUTIONS is a technology products and services company built on the foundation of care, understanding. innovation, and speed. It specializes in the subprime/nearprime automotive lending industry. Its innovative products include appTRAKER LOS, myDEALER.CARE dealer relationship management system, and myACCOUNT.CARE customer self-service and communication solution. LAUNCHER.SOLUTIONS has service offerings aimed at helping its clients with projects related to data analytics, data integration, telephony and custom web development. Learn more about LAUNCHER.SOLUTIONS at or call at 877.5LNCHER. Follow us on LinkedIn.

About Dealertrack
Dealertrack is the leading provider of digital solutions to the automotive retail industry. Whether you’re a dealer, a lender, a manufacturer, or a state agency, our integrated and intuitive approach to products and services makes your workflows more efficient, transparent, and profitable. From our pioneering Digital Retailing tools—bridging the gap between the online and in-store experience—to our lender network (the largest in North America) Dealertrack is the only company helping enable the transformation of auto retailing. Dealertrack is a part of Cox Automotive. For more information please visit


View this press release on PRWeb.


Previously in the news:

LAUNCHER.SOLUTIONS Integrates with Equifax Workforce Solutions (PRWeb Release)

LAUNCHER.SOLUTIONS and RouteOne Integration Allows Auto Lenders To Reach More Dealerships (PRWeb Release)

LAUNCHER.SOLUTIONS Integrates with J.D. Power to Provide NADA Values to Subprime Auto Lenders (PRWeb Release)

Check out our other Integration Partners!

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