Company

About LAUNCHER.SOLUTIONS

Lending technology built by people who stay close to the work.

A lending-technology company since 2016

LAUNCHER.SOLUTIONS develops appTRAKER, a configurable loan origination platform for banks, credit unions and finance companies. We focus on the part of lending where policy becomes operational: applications, credit decisions, verification, documents, communication, funding and the handoff to downstream systems.

LAUNCHER has operated since 2016, developing and supporting the appTRAKER platform for lenders. Its focus remains the same: turning lender requirements into working origination technology.

Why LAUNCHER exists

Lenders understand their products, policies, customers and operating realities. LAUNCHER builds technology that represents those requirements in configurable workflow.

appTRAKER gives lenders a common origination foundation while allowing different products, channels, policies and operating teams to keep the differences that matter. A direct application can follow a different path from a dealer submission. A credit-card program can ask different questions from an equipment loan. Automation handles repeatable work while keeping exceptions visible for lender judgment.

What we build

appTRAKER is the origination system at the center. LAUNCHER products extend it for:

Digital applications, prequalification and pre-approved offers
Dealer application and transaction collaboration
Automated underwriting and deal structuring
Fraud and identity-review signals
Two-way SMS and email
Documents, forms, stipulations and eSign
Dealer relationship management
Turnkey delivery for focused lenders and new lending programs

Supported APIs and integrations connect the platform to the bureaus, verification services, dealer networks, document providers, valuation sources and downstream systems involved in a lender process. Explore the platform or the full product range.

Configuration is part of the product

LAUNCHER implementations are custom because lenders are. We map the lender’s:

Products and channels
Application data and credit rules
Approval authority and stipulations
Forms and communications
Interfaces and funding controls
Downstream handoff

LAUNCHER configures those into a working origination operation. Customers can be as involved as they want:

Work closely with LAUNCHER

Stay involved through the configuration decisions as they are made.

Observe and prepare

Watch the work and get internal administrators ready to manage the system after launch.

Hand more of it to LAUNCHER

Rely on us to carry more of the implementation.

Turnkey implementations covers that last option in full.

We stay close to customers

Product, implementation and customer teams stay engaged with the lending operation and the details required to make it work. Leadership, product, development and solutions staff remain involved in what determines whether a lending workflow works in production.

That means listening carefully, being direct about boundaries, and solving the operating requirement with clear product, configuration and integration ownership. It also shapes who we hire — see careers at LAUNCHER.

Who we serve

Banks and credit unions
Independent finance companies
Direct consumer lenders
Indirect automotive lenders
Leasing companies
Specialty and commercial-equipment lenders

Some customers operate one focused lending program. Others support several products and channels on the same appTRAKER foundation.

Trust is part of the operating model

Financial institutions need more than product claims. LAUNCHER maintains a formal information-security program and has completed SOC 2 Type 2 examinations covering Security and Confidentiality.

Our Trust Center explains security, data protection, availability, compliance, privacy and vendor due diligence. Controlled materials are provided through the appropriate review process.

The way we work

Understand the lending process before proposing the software
Keep credit policy and operating authority with the lender
Automate repeatable work and route the applications that need judgment
Define product and integration boundaries precisely
Build for the systems and teams that will run the process after launch
Remain involved through implementation and change

Let’s talk

Talk with LAUNCHER

If you are replacing an LOS, launching a lending program or connecting an expanding origination operation, show us how the work runs and what the new environment must support.